Views is a special feature that allows you to know who has viewed you. This is a particularly fun and useful feature because it gives you the opportunity to flirt with Zooskers who checked you out, but were maybe just a bit too shy to say hello right away. Older views may be removed from the list after a while to keep the list manageable.
Views can be generated when other members interact with any information on your dating profile. This can include your photos or dating profile information (Story, Perfect Match, Ideal Date, etc).